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FEATURE: Commercial - InfoComm 2011

The producers of InfoComm 2011, the fair attracted 32,000 visitors to walk the half-million square feet of exhibition space in the Orange County Convention Center in Orlando, Florida. What made this event in mid-June significantly larger than last year, and would have the largest trade event on the East Coast.

It is clear that commercial AV is a growing segment of the industry. More telling, however, was the number of companies familiar to readers MarketNews not only present at, but as representing commercial secured a significant share of their business today.Many InfoComm also ranked as one of the largest, if not the most important trade shows they attend each year.

Scott Gill, Managing Director of Milestone AV Technologies, parent company of Sanus, Chief, Raxxess, and now Da-Lite, Projecta Procolor and brands, confirms that the accounts for the majority of commercial activities Milestone. David Galos, National Director of Sales at ChiefMounts Canada, says the commercial accounts easily for about 90% of the company's business here. Silvio Spina, Director of Sales for Canada at Stampede Canada, also emphasizes the role of the business strategy of the company.And manufacturers such as ViewSonic, Samsung, Sharp, LG, Panasonic and see areas such as digital signage, video conferencing, and the education market as having tremendous growth potential.